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Copywriter

LawVu | Posted 23-02-2021

Tauranga (Marketing and Advertising)


You write things that are smart, thoughtful, provoking and contemporary.

About you

First of all you are fun with a good sense of humour.

You studied law at university, and perhaps have worked as a lawyer or as an in-house legal professional but decided that’s not for you anymore. You love the industry, and can see how much transformation there is yet to happen, but want to be a part of that in a different way.

You write things that are smart, thoughtful, provoking and contemporary.

The Opportunity

LawVu is an exciting high growth technology company disrupting the Legal Operations market. Our product is used by in-house legal teams all around the world, we make it easier for them to do their jobs, have high performing teams, and have visibility and transparency over all of their work, whilst making them more efficient.

We are a rapidly growing team, and believe in hiring remarkable talent who are enthusiastic, fun, and autonomous. For this particular role, a creative perspective and amazing command of the English language are required. Working with our brand marketing manager, you’ll be writing for our thought leadership brand – InView, which is the place where in-house legal professionals come to learn, get inspired and consume thought provoking content that helps them to be better at their jobs; and also propels the industry forward. You’ll be telling the stories of the people leading the industry change, and helping others learn from their experience.

Copywriters serve a vital role at LawVu and will be actively involved in developing our copy, tone of voice, and content strategy as much as executing it. As a member of the marketing team, our copywriter will write across a huge variety of formats and so a fast learner and versatile style is essential. This writing style is not ‘quick and done’, more thoughtful, considered, curious and makes you think.

Industry knowledge is essential.

What you’ll do:

  • Write thought provoking editorial style articles, stories and case studies.
  • Telling the stories of our community champions
  • Write for a variety of branded communications including articles, emails, ads, event collateral, landing pages, video and webinar scripts, blog posts, case studies, ebooks and much more.
  • Partnering with customers and a range of stakeholders to produce high-quality content that meets brand requirements, and is progressive for our industry
  • Prioritise and manage your work and be effective at communicating those priorities with your team.
  • Manage your time well, InView is a fast paced environment which hosts our content hub, community, events and yearly conference. Think of it more as a media company with a small, creative and nimble team.
  • Research and spend considerable time learning our audiences, the customer journeys, how they talk, and how to connect with them through copy, and grow them as people and professionals.
  • Work with the InView team to learn, maintain, develop, and promote internally our voice.
  • Be a sharp copy editor for your own writing as well as for others
  • Find just the right word. And the right emoji.

What you should have:

  • A portfolio of your own work. Ideally including a variety of formats and styles.
  • 3+ years of copywriting/writing experience in tech or agency or for a magazine.
  • Understanding of LawVu and the legal industry landscape.
  • Knowledge of general counsel, and ideally the challenges that in-house legal teams face
  • BA degree
  • Ability to juggle multiple projects, effectively prioritise and manage your own time
  • Sound research skills
  • Ability to synthesize lots of information from a variety of sources
  • A knack for picking up on nuances, industry trends and things that matter to people who matter to us.
  • You should come from a legal background or work within the industry, either in-house, as a paralegal, legal secretary, or for a legal technology company.
  • Comfortable being autonomous and working with a remote team

What’s in it for you?

  • Working for a people-first employer that is on an inspiring mission to build the future of legal operations
  • Competitive salary
  • Relaxed culture
  • Flexible working
  • Learning and development opportunities
  • Autonomous, high trust work environment

If this sounds like the role for you then apply now and let’s talk.

LawVu is an equal opportunity workplace, and we would like to hear from all qualified applicants. If you have a disability or any special needs that we might need to accommodate, please let us know.

Please note, if we feel your background and experience are a potential match for the requirements of this position, we will contact you to discuss next steps.